Keywords are the words and phrases that people type into search engines to find the product, service or information they're looking for. Using the right ones can ensure your website is listed as near as possible to the top of relevant search results. Here's how to choose the right keywords.
They know their customers inside-out, they’re proud of their product quality and their speed-to-market is remarkable, but Alpkit’s success is also founded on superlative stock management. David Hanney explains why it’s vital to get working capital really working.
In just three years, REDFITS has grown from a start up to become a global company with a multimillion-pound turnover. So, how is the young team preparing for 2019 with the uncertainties of Brexit on the horizon?
You need a new website. Before you go bowling in, following these steps can help ensure you get your website right first time.
Good design is vital for creating a website that is attractive and easy to use. You can design your website yourself, customising ready-made templates, or using software that simplifies the process. Alternatively, you can hire a web design agency to do it for you.
Search engine optimisation (SEO) helps improve the performance of your website in search engines, making it more likely that people will find and visit your website.
Effective search optimisation needs a clear focus on which search terms you want to target. You need to optimise your website for these search terms, and look at ways to encourage other websites to link to yours.
The internet is probably the first place you turn to when you’re looking for something. The internet can help you find people, learn more about your market and keep up to date with regulations affecting your business.
Businesses rely on information technology (IT) for almost everything they do. Software and apps let you create reports, manage your accounts, communicate with suppliers and customers and connect with the outside world via email and the internet. More sophisticated uses can include designing products, controlling stock and selling online.